John Carboni has spent 30 years working in the fast-paced world of broadcast television, having started his career working with Hollywood icons such as Ridley Scott, Lewis Gilbert and Gale Anne Hurd. In 1995, John launched Impact Studios. His visionary insight led Impact Studios to become the first production facility in Connecticut to provide Hollywood-level 3D animation to broadcasters and advertising agencies. Impact Studios soon established itself as a leading producer of fitness videos, having produced nearly all of the best selling titles for the top fitness personalities in the world. John has won numerous awards for his advertising work

Suzanne Freedman joined Impact Strategic Marketing in 2015 as Managing Director, after spending 2+ decades as a marketing professional within the beverage alcohol industry. She started her career working within a prominent New York City advertising agency, then took a brand marketing position at William Grant & Sons, managing the advertising and PR for their portfolio of premium spirits. While at William Grant, Suzanne launched The Balvenie Single Malt Scotch, which has won several awards for both product and packaging. Previously, Suzanne was Sr. Brand Manager of Jameson Irish Whiskey and Brand Director of Beefeater, Plymouth and Boodles Gin. Suzanne was also Vice President of On Premise Trade Marketing for Sidney Frank Importing, where she developed strategies and programs for the 20+ brand ambassadors for Jagermeister, as well as other tactical programs and trade initiatives

Bob is a true creative ace with enthusiasm and passion for developing innovative and unique projects. He is also a veteran of the NY Giants, having worked as Sponsorship & Activation Lead for the team for many years. Prior to joining Impact Strategic Marketing, Bob also was VP, Creative Marketing for Timex Company. Bob has led our creative department, working in the physical and digital workspace to make beautifully unique work that cuts through the noise and helps our clients tell their stories. Bob holds a BFA in graphic design from Central CT State University and is very active in his community, coaching youth football and baseball.

Yohan has extensive experience in designing, developing and testing eLearning content using graphics, screen capture, video and animation. He is an expert in the multimedia production process and has over 20 years of experience in using the latest technology to train students of all levels. Yohan has the proven skills to design successful training curricula using standard instructional design methodology (ADDIE), information mapping, needs assessment and evaluation techniques. He is not only very talented in developing self-guided training programs, but is quite compelling as a host of live seminars and webinars. Yohan earned his doctorate from the prestigious Columbia Teachers College and has been with Impact since 1995.

A veteran of the advertising world, John brings over 30 years of experience directing and producing television programming. Whether he is working on long form videos or 30-second commercials, John is an expert storyteller, finding the right mix of emotion, humor and stunning visuals which compels his audience to be fixated on the screen. John has directed hundreds of video projects with an overarching philosophy to create beautifully simple work that leaves an IMPACT on the audience. John has been with Impact Studios since 1997, and is continually honing his craft, staying up on the latest developments in digital cinema technology and techniques. As the media landscape changes, so does John. Not simply by embracing the digital media revolution but by mastering it.